Documentary on Jimi Hendrix’s Iconic 1970 Performance at America’s Last Great Rock Festival

This BBC documentary, titled ‘Jimi Hendrix – Electric Church,’ explores one of the most legendary performances in rock history. The film focuses on Jimi Hendrix’s headline act at the 1970 Atlanta Pop Festival, held on 4 July, which is considered one of the most iconic performances in his career. The festival marked a significant moment in both the history of rock music and American counterculture, offering a glimpse into Hendrix’s innovative artistry and his unique place in the music world. The documentary showcases never-before-seen footage of Hendrix’s performance, delving into the atmosphere of the festival, the significance of the time, and the culture surrounding it. With a runtime of 1 hour and 29 minutes, it not only highlights the music but also explores the personal and social implications of the event during that turbulent period in history. The film first aired on BBC iPlayer on September 19, 2025, and is available for streaming for the next 11 months. The documentary includes adult themes and provides a deeper look into the man behind the music. Fans of Jimi Hendrix, as well as those interested in the music scene of the late 1960s and early 1970s, will find this documentary an invaluable piece of rock history.