KPop Demon Hunters’ Star Reflects on Chart Success and Growing Popularity

Ejae, a star of the animated film ‘KPop Demon Hunters,’ has expressed that the film’s massive success, including its song ‘Golden’ topping the UK Singles Chart, feels surreal. The film, which tells the story of a fictional K-pop girl group that also defends humanity from supernatural threats, became Netflix’s most-watched animated film since its release in June. The upbeat anthem ‘Golden’ climbed to number one, surpassing Justin Bieber’s track in the latest UK charts. Ejae, who co-wrote and performed the song, shared her excitement about the song’s success, describing the experience as ‘surreal’ and like ‘surfing for the first time on a big wave.’ In addition to her performance in the film, she contributed to writing other tracks for the soundtrack. The song’s optimistic message, she believes, resonates with fans during a time when hope is especially needed. The film has also boosted interest in K-pop, as people who weren’t originally K-pop fans have started exploring the genre. ‘Golden’ is a standout track, and experts believe it could be one of the songs of the summer, with its crossover appeal across generations.